We run incentivized offerwalls and deliver installs from real users and devices.If your app has a high rank, then the app will interests the advertiser to make them go for incentivized app installs. So a higher rank will always earn you good money. This is the only strategy that is followed by most of the biggest and the successful brands. The highest ranked app will get highest number of downloads and highest number of reviews that attract users. So if you want your app to go high and earn you some money you need to make your app famous.